Written for the slower hours of the week

Founders rarely get time to think during the week, so we publish for the weekend instead.

A small journal with a simple promise

Each Saturday we share a handful of carefully edited stories for people building companies in Canada. Some are practical guides you can act on right away. Others are longer reflections from founders who have been through the hard parts and are willing to talk about them honestly.

We write for first-time founders, newcomers starting businesses in a new country, and experienced operators who want something more considered than the usual startup headlines.

Depth over volume

Fewer stories, more care in each one.

Honesty over hype

What went wrong matters as much as what went right.

Useful on Monday

Every guide leaves you with something to do.

Rooted in Canada

The programs, cities and communities founders here rely on.

Our writers and editors

Want to join them? Pitch a story

Maya Okafor

Founding Editor

Maya edits the weekend edition and writes about the first, messy years of building a company.

Julien Tremblay

Capital & Growth Writer

Julien explains funding and growth in language a first-time founder can act on.

Priya Raman

Ecosystem Correspondent

Priya follows the programs, people and cities that make up Canada’s startup scene.

Daniel Reyes

Product Writer

Daniel writes about product craft, small teams and shipping with care.

Hannah Lee

Rituals & Culture Writer

Hannah covers the habits, reading and rest that keep founders going.